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DTSTART:20210610T223000Z
DTEND:20210611T000000Z
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SUMMARY:Marketing Series: The Power of Brand Messaging: How to Create & Use Key Messaging Components
DESCRIPTION:Brand messaging is an important component of a branding strategy for small business. Brand messaging includes components like:\n\n	Brand promise\n	Unique value proposition\n	Mission / vision / values \n	Key Messages\n	Tone of Voice\n	Elevator Pitch\n\nIn this session we'll break down each of these components\, and discuss which of these you may need for your business. We'll also talk about how to use them to meet your business goals once you have them in place.\n\n\n\nThis is a tactical class that cuts the jargon and simplifies brand messaging! No matter your comfort level with branding\, marketing and communication\, this class will add value.\n\n\n\nUpcoming sessions in this series include:\n\n\n\nJune 17 - Marketing Series: Non-Digital Marketing - Print\, Referral\, Cold Calling\, and More!\n\nJune 24 - Key Marketing Activities for Q4\n\n\n\nSpeaker: Dana Cassell\n\nCo-Host: Wake Technical Community College\n\n\n\nREGISTRATION LINK: https://www.ncsbc.net/reg.aspx?mode=event&event=540410044
X-ALT-DESC;FMTTYPE=text/html:Brand messaging is an important component of a branding strategy for small business. Brand messaging includes components like:\n<ul>\n	<li>Brand promise</li>\n	<li>Unique value proposition</li>\n	<li>Mission / vision / values&nbsp\;</li>\n	<li>Key Messages</li>\n	<li>Tone of Voice</li>\n	<li>Elevator Pitch</li>\n</ul>\nIn this session we&rsquo\;ll break down each of these components\, and discuss which of these you may need for your business. We&rsquo\;ll also talk about how to use them to meet your business goals once you have them in place.<br />\n<br />\nThis is a tactical class that cuts the jargon and simplifies brand messaging! No matter your comfort level with branding\, marketing and communication\, this class will add value.<br />\n<br />\nUpcoming sessions in this series include:<br />\n<br />\nJune 17 - Marketing Series: Non-Digital Marketing - Print\, Referral\, Cold Calling\, and More!<br />\nJune 24 - Key Marketing Activities for Q4<br />\n<br />\nSpeaker: Dana Cassell<br />\nCo-Host: Wake Technical Community College<br />\n<br />\nREGISTRATION LINK:&nbsp\;<a href="https://www.ncsbc.net/reg.aspx?mode=event&amp\;event=540410044">https://www.ncsbc.net/reg.aspx?mode=event&amp\;event=540410044</a>
LOCATION:Online Webinar
UID:e.242.23955
SEQUENCE:3
DTSTAMP:20260503T054849Z
URL:https://chambermaster.wakeforestchamber.org/events/details/marketing-series-the-power-of-brand-messaging-how-to-create-use-key-messaging-components-23955
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